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Fruit Profitability Program
Make better decisions with orchard data that works for you!
About the program
The Fruit Profitability Program helps growers turn everyday orchard data into practical and profitable decisions. We focus on collecting the right data, closing the loop with clear insights and sharing benchmark comparisons so you can see how your varieties stack up.
Why it matters:
- Data collection can be costly and frustrating if it isn’t used to improve orchard management practices.
- We help you capture the essentials, analyse the results and translate findings into action on orchard.
Benefits for growers
- Actionable insights, not spreadsheets for their own sake.
We keep the questions focused on production, packout, price and harvest labour so you get clear signals you can act on. - Benchmarking by variety.
See how your varieties perform against your own historical records and against the cohort. - Season-to-season improvement.
Use 2025 actuals and 2026 real time estimates to adjust labour, harvest and post-harvest decisions. - Support from specialists.
AgFirst consultants provide guidance throughout the process. - Peer learning.
Learn from other growers’ approaches via cohort summaries and a mid‑year webinar.
How it works
More information available here (members only)
What participants will receive
More information available here (members only)
Who can join
- Cohort 1: Apple growers
- Cohort 2: Apple growers and other fruit growers (mixed fruit cohort)
Whether you’re already collecting detailed data or just getting started, we’ll meet you where you are at and help you focus on high value metrics first.
Timeframes at a glance
More information available here (members only)
Contact & next steps
Interested in joining or want more information?
Fruit Growers Tasmania contact: Tahnee McShane
Email: ido@fruitgrowerstas.org.au
Phone: +61 437 628 648
Partners & support
This program is delivered by Fruit Growers Tasmania and AgFirst, with support from the Tasmanian Government.
