These activities help growers develop contacts and linkages with buyers and importers in priority markets. Activities include showcasing Tasmanian horticulture producers and products, in-market promotional campaigns, digital trade shows as well as facilitation export enquiries from prospective buyers.
FGT ran its first ever digital marketing campaign for cherries in Taiwan in January 2022. The campaign promoted the purchasing of cherries for gifts as part of the Lunar New Year celebrations in 2022. These are the English versions of the videos.